AMC community relations team nets recognition
Joe Riccio, communications manager, and Cheryl Breen Randall, executive director of the AMC Foundation and community relations, were recipients of the 2009 Public Relations Excellence Award from the Healthcare Association of New York State.
(Photo courtesy of AMC)
SARANAC LAKE — The community relations team at Adirondack Medical Center has been selected as the winner of the 2009 Public Relations Excellence Award by the Healthcare Association of New York State. The award acknowledges the breadth of creativity and excellence for advocacy efforts of New York’s health care providers. AMC was chosen as the award recipient from the northeastern New York region, which includes nearly 100 hospitals and long-term care facilities. Each year, HANYS calls upon its membership to engage in grassroots advocacy efforts on a broad range of topics. One of the more dominant issues relates to the state budget process, and the often serious ramifications of funding cuts for health care providers. AMC uses a broad communication plan to engage its internal audience such as staff, trustees and physicians, as well as the external audience like the broader community, civic and community leaders, and elected official.
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